This week in fashion, Gigi Gorgeous released a cosmetics line, Amanda Seyfried is Lancôme’s new global ambassador, and Victoria’s Secret debuted a diverse campaign. Find these stories and more in this week’s top international fashion news.
Victoria’s Secret Debuts Diverse Campaign
Victoria’s Secret is collaborating with Bluebella on a new diversity campaign. The collaboration celebrates inclusivity and strength. “Each piece is designed for modern, empowered, and confident women,” said VS. The campaign includes plus-size model Ali Tate Cutler, May Simón Lifschitz, who is transgender, Olivia Sang, and Laura Rakhman-Kidd.
“We believe in the beauty and integrity of every person,” said a Bluebella spokesperson. “So we created #loveyourself, a campaign to encourage self-love, self-respect, and self-worth. Because everybody is worth celebrating.” The collection is now available online and in stores.
Amanda Seyfried is the New Face of Lancôme
Amanda Seyfried is Lancôme’s new global ambassador and joins a cast of other spokesmodels, including Zendaya, Kate Winslet, Julia Roberts, and Lupita Nyong’o. The brand said that the actress ‘perfectly embodies the spirit of the Lancôme woman with her sunny spirit and natural charisma’. “It’s hugely exciting to be welcomed to this incredible family of women ambassadors,” said Ms. Seyfried.
Draya Michele Collaborates with Superdown
Draya Michele is creating her clothing line in collaboration with Superdown. The designer and Basketball Wives star owns a swimwear label, Mint Swim. “I am inspired by the world around me, social media, and iconic eras in fashion, the Nineties, and the 2000s. I’m really happy the Nineties trend is back and poppin’ now with fashion, hair, makeup. I’m waiting for the 2000s, the lil’ baby Ts and the glitter lipstick, to come back,” Ms Michele said.
“Nobody has to know how much your dress costs. Nobody has to know what your shoes cost. As long as you love them, and you feel confident in them.” The collection will be available for purchase on Superdown and Revolve on October 24th.
Gigi Gorgeous Unveils Beauty Line
Gigi Gorgeous is releasing her epitome cosmetics line, Gigi Gorgeous Cosmetics. She is collaborating with Ipsy, a beauty subscription service, and an online store. The collection features a lip gloss, a contour brush, duo matte bronzer, and blush. “I can’t wait to share more about the entire line and go in-depth with each product, my ideas behind them, the custom formulas, packaging, and everything else,” she said. The beauty YouTuber debuts her collab on November 1st.
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I HAVE A MAKEUP COLLECTION!!!🤯💃🏼👛 Thank you @ipsy for helping me make my everyday DREAM PRODUCTS a reality🙌🏼💖 I can’t wait to share more about the entire line and go in depth with each product, my ideas behind them, the custom formulas, packaging and everything else!💃🏼✨ I’ll be unveiling everything this weekend on October 13th in NYC at Ipsy Live where we can reallllyyyy get into it🔥💫🌈 #GetGorgeous
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